If you’re in the good old US of A, , you’ll probably be busy repurposing your Turkey by this weekend so you can enjoy the feast a little longer and use up all the goodies you started with, too! 

I love making cold turkey sandwiches, and with enough motivation, maybe even turkey pot pies from my yearly leftovers, how about you? I gotta tell you, people enjoy these treats just as much and it extends the holiday feeling through the weekend.

The same goes for your delicious content. When it’s cooked right with quality ingredients, you can repurpose it in multiple ways, and have a lot more people get the chance to give it a look, take a taste, or bite right into it to enjoy and devour. So, I say, spread the content you create with holiday cheer, but do it all year round! 

How to Reuse Content with Integrity and Purpose

Let’s face it, today you need to take a more omnipresent approach to your business content than ever before to create those valuable touch points with potential customers. Getting eyeballs on your business means going out there and bringing them to you. But filling every platform and channel while creating mega content that’s unique and top-quality is daunting and tireless. 

Don’t you worry, beautiful people, because that’s why I’ve got some great solutions to suggest to help you spread your awesome content far and wide by repurposing and distributing it wisely to amplify results, reach, and views. And, even better, many of these solutions are huge timesavers, doing the work for you.

For instance, the Zealous App (affiliate link) helps to easily download Twitter Spaces Audio so you can repurpose your valuable audio content elsewhere. You can take that download and edit it for a podcast, for example. YES! Still, there’s a LOT more Zealous can do as you may remember from a recent email or video, perhaps. 

Taking your Spaces Audio content into a published podcast makes it easier to share on nearly all other social platforms, for starters. It allows you to make edits on your audio file to improve it or shorten it, gives you the ability to cut it into segments, and you can add your podcast to website posts, by embedding or linking to it. You can even upload it to YouTube now, with or without a video component. 

(Sidenote: ICYMI, the Google Podcasts App will be discontinued soon and moved to YouTube Music.)

Audiograms may be my #1 favorite feature using Zealous, but you can make short-form clips as well.

Remember, most social feeds move quickly and algorithms may hinder views to friends or followers, so posting in multiple ways, multiple times, and over time (if evergreen) doesn’t hurt or matter. Be sure to share your repurposed content pieces all around.

More Tools for Content Repurposing

My favorite app for creating short 16:9 (Landscape) videos with captions is Munch, (affiliate link) plus it offers SEO and AI features you’ll love too. I like making shorter videos in landscape format rather than vertical for YouTube so I can go over a minute, and often, I create more than one piece of video content from a longer video or livestream edit. 

But for more video clips, shorts, and more, try these:

Opus Clips (affiliate link) - only does vertical video shorts in 9:16 format, but AI grabs your highlights for the videos in a snap with adjustable captions.

Qlip.ai - is a bit more flexible than most of the others. You can set the clip length up to 20 minutes, but their promise is “fast and easy.”

Clipchamp - a free Microsoft tool for quick and easy video editing. 

Reclips - has a nice free plan for repurposing your videos into shorter clips.

Vidyo.ai - lets you create short-form videos from longer videos for every platform and in multiple formats enhanced by AI. Try the FREE version. 

Bolt Foundry - grab instant social media clips from your imported video content. 

StreamYard - repurpose Live Streams or recorded videos with StreamYard, then use built-in editing tools. Finally, post directly to your platform of choice. 

(NOTE: Watch this video: https://www.youtube.com/shorts/b6fBr9rAl_w)

Pictory - to make videos without going on camera; AI voices, etc. 

Eddy by Headliner - a Free tool podcasters can use to create audiogram clips.

Choppity - for editing TikTok videos for customizable social media clips. 

Capsule Studio - a brand-new kind of video editing platform that makes editing 10x easier, 10x faster, and more fun. Designed for content and marketing teams, it uses AI to tackle tedious video editing tasks.

(This one’s geared towards Enterprise customers.) 

Test and Try 

Well, this gives you some things to do over the long weekend as you prepare for your end-of-year spend and work on or create your new year’s content plans and calendars. Maybe you can enjoy a leftover turkey sandwich while you’re at it! 

The good news is your repurposing, unlike the poor turkey, can stick around forever for your business purposes. 

Stay beautiful. Your grateful friend in all things digital,

~ Ms. Ileane 

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[Some of the links mentioned above are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you.]