Tuesday Greetings, , 

What fun and mischief have you been up to since last week? For me, I’m enjoying the season… as Fall approaches, it feels like a time of renewal, as more kids walk by my window on their way to school, and the temps dip so low I can turn off my air conditioner most days. Still, I continue to enjoy collaborations with colleagues and friends as we strive to learn and grow in the digital space, week after week! 

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Side note: I got a chance to spend time with my grandson Joseph, who turned 4 recently, and he loved all of his birthday gifts. I got him more Lego's, another Playdoh set and this MeMoreCool Futon. I highly recommend this one if you have little ones!

I wanted to share my true moments of joy with you before we talk more about digital 👩🏽‍💻

This week was particularly interesting because you know my delight with Twitter– yes, still calling it that! I’m okay if you call it X now, but the question my colleague, Sue-Ann Bubacz of Write Mix for Business, posed for her LinkedIn Live Audio Event last Wednesday was this: Is Twitter Dead? 

Interestingly, the next day, this post came out indicating year-over-year growth stats revealing a 25% increase in Twitter users while simultaneously showing the continual decline in Facebook use. 

Also, Sue-Ann points out in opening the show, The Marketing Mirror, for the audio event, Twitter sure seems relevant to her, citing President Biden’s announcement to leave the 2024 presidential race via a Tweet, and sourced by news reports everywhere. Sue-Ann recorded the event and you can listen to the replay now.

But the real goodies about using the Twitter platform to grow business, gain partnerships, and find collaborators came out in the discussion, including input from yours truly! 

The show cohost, Lisa Sicard of InspiretoThrive, shared tons of new and valuable information and tips you may like to know about as much as I did! Tune in to learn about the benefits of advertising on Twitter and her experience, how-to’s, and results for Twitter ads for business. Lisa’s amazing a long-time friend and colleague. 

Check out this fun promotional clip for the show, which uncovered a slew of scoops on topics like these:

• Twitter's current state, interactive features, and insights
• How Twitter enables easy conversations with all kinds of people
• Twitter preferences, platform dynamics, and managing content
• How to monetize followers on Twitter or block annoyances
• Twitter Studio media archive and a personal 9/11 story from ME:) 
• Creating lists, content draws, and using Twitter's “aligned audience” capabilities
• Discovering and following industry leaders relevant to you
• Twitter video and livestreaming features (you know this is my topic to discuss! lol)
• Relationships, engagement, and two-way conversations on Twitter
• Spaces Audio Events on Twitter are easy (easier than LinkedIn Sue-Ann is finding)**

**Hot tip:  my fav ZealousApp (affiliate) makes it more of a no-brainer for interactive audio 

• Twitter advertising rates are favorable right now and fairly easy to set up (X will help)

The bottom line, at least for me, beautiful, is no one can take my joy. 🙌🏽

Hence, I keep tweeting, participating in Spaces discussions and TwitterChats, and using Twitter to bridge relationships with other fine creators like Sue-Ann, Lisa, and Gail Gardner from GrowMap, who also joined as a speaker. I’ve known Gail for years and chatting with these ladies about an industry and platform we all love was inspiring and inviting! 

Are you leaning into a new season of learning and growing to expand on collaborations, too? Next week, I have yet another collaboration to tell you about. Are you starting to notice a theme here 😂 I sure hope so!

Stay beautiful,

~ Ms. Ileane 

The "Burger" Joseph cooked in his Play Doh Kitchen from Amazon*  

*As an Amazon Associate I earn from qualifying purchases

Some of the links mentioned are affiliate links, which means that if you choose to make a purchase, I will earn a commission at no additional cost to you.