My formula for winning content

Published: Tue, 05/29/18

One of my all-time favorite songs is When Doves Cry by Prince.

Some days when I scroll down the Facebook feed, I see some of the most boring content that is quite frankly pretty awful and I bet it would make doves cry!

Now let’s get to the formula (inspired by Prince):

D is for DON’T make it about you! It’s about them.

O is for OFFER VALUE

V is for VIDEO, VISUALS and VOICE (I’ll go into more detail about these in a future email).

E is for ENGAGEMENT doesn’t pay the rent.

I might need to work on my acronym "game'' a bit, but I think you get where I’m going.

Speaking of game, here’s another content blueprint, that I heard recently and I want to share with you.

GAME =

Guidance

Attention

Motivation

Education

This formula is from Wallo267 who I met when he was interviewed on my daughter Nicole’s, Better Than Success Podcast. You can watch the video here: https://www.youtube.com/watch?v=nofwRXkYftc

Which winning formula resonates with you?

Hit reply and share your winning formula with me or share it with me on Twitter @ileane

Speak soon,

~Ms. Ileane

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